Battling unregulated vapes, Big Tobacco tries a new strategy: joining in Reuters British American Tobacco Vape Brands British American Tobacco Has Acquired 12 PMTA Applications For Disposable E British American Tobacco Vape Brands British American Tobacco Has Acquired 12 PMTA Applications For Disposable E BAT forecasts low 2026 growth as vape competition, regulation weigh Reuters Council's vaping project with British American Tobacco labelled 'a disgrace' UK news The Guardian