E Cigarette Marketers Have an Eye on Teens The New York Times Vape companies borrow from Big Tobacco ad playbook Nicotine use among young people is evolving. New research shows more youth are using multiple nicotine products at the same timemost commonly cigarettes and e cigarettes, with a growing rise in combining vapes Fake warnings on e cigarette ads distract kids from truth Various advertisements for electronic cigarettes and vaping devices Download Scientific Diagram